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Our brands |
Our brands l Business concept l A tour around the factory l The history of Fors l A yearly presentation
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BIGAB is a Swedish original product that has been at market for more then 30 years. BIGAB stands as the leading supplier of hook lift systems in Europe and positioned as a full range supplier of the same with the markets broadest accessory program. There is a constant development around BIGAB.
Although the European industrial market is mature, the trend towards flexible and efficient transport solutions is increasing in parallel with demands for cost – effective savings. Efficient distribution is becoming an increasingly important competitive tool. Strong distribution channels improve service to customers while also reducing costs and increasing profitability.
BIGAB as a brand and product is meeting the standard. The European presence of BIGAB represents a significant competitive advantage with dealers spread in 21 European countries with a total of 250 dealers. Geographically most of the BIGAB sales are concentrated to Scandinavia but a combination of ads and exhibitions contributes to more stabile markets.
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FARMA is a Swedish lumber trailer that has been at market since 1992. FARMA is today the leading brand of lumber trailers in Northern Europe and known as a full range supplier. There are constant developments around FARMA to meet the requirements from the market.
The trend on the forestry market is contradictious. On one hand the sales of small and medium scaled lumber trailers is increasing in the branch in general on the other hand we see a trend in the rise in sales of our largest most high – equipped lumber trailer CT 6,5 – 14 4 WD. The only explanation at hand is that the FARMA program today lives up to its reputation.
FARMA has around 170 dealers, spread in 23 European countries around Europe. Most of the sales are generated in Sweden, Norway, Finland and Germany. New markets are added yearly and the construction of new stabile growth markets has highest priority.
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NIAB is a Swedish original product with more then 30 years of production behind them. 2002 Fors MW bought the rights to the product. NIAB tractor processor is market leading in Scandinavia within its segment. Sales and number of markets are increasing yearly.
The trend in forestry in general is moving more towards the trend of “making it yourself”. This basically means that forestry owners take it upon themselves to take a more active part in caring for the well being of the forest, a role in which NIAB provides the perfect tool. NIAB is a unique concept solution and extremely versatile appliance and even though there are other processors on the market none are similar.
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